Author Archives: alexeiL

Campaign Showcase: River Monsters with Jeremy Wade (Icon Films)

By alexeiL | Published: March 28, 2012
We recently supported PR activity for River Monsters by launching UK-specific @RiverMonstersUK and running a Twitter campaign for the duration of Series 3.
Posted in Client Showcase, Trends | Tagged , , , , | 7 Comments

Client Showcase: Haynes Publishing

By alexeiL | Published: March 16, 2012
We launched Haynes across Facebook & Twitter in November 2011 and continue to build their social media communities.
Posted in Client Showcase, Trends | Tagged , | Leave a comment

Social network employee kidnapped!

By alexeiL | Published: November 21, 2011
New social networking site All2gethr has received word from someone calling himself ‘AlligatorKiller’ who claims to have kidnapped their Head of Communications.
Posted in Social Networks, Trends | Tagged , , , | Leave a comment

Client showcase: Sixpack – music for digital DJs

By alexeiL | Published: October 13, 2011
Since July React. Adapt. has supported CD Pool in developing the Sixpack digital strategy and launching the brand online, with a focus on social media.
Posted in Client Showcase, Trends | Tagged , | Leave a comment

Foursquare launches brand pages for businesses

By alexeiL | Published: August 5, 2011
Not to be confused with venue pages, the new brand page feature gives businesses the chance to behave more like people (in the same way they can now do on Facebook).
Posted in Social Networks, Trends | Tagged | Leave a comment

#Twitterview: Introducing our new Content & Communities Manager

By alexeiL | Published: July 21, 2011
We decided it was time to take on brand new Content & Communities Manager - Hannah-Jane Taskis to support us in creating interesting things to say.
Posted in React. Adapt. News, Trends | 1 Comment

React. Adapt. has a new home!

By alexeiL | Published: May 18, 2011
We've found a place we like to call home here at Mariner House in Prince St.
Posted in Trends | Leave a comment

Is Twitter growing up?

By alexeiL | Published: April 21, 2011
In the world of Social Twitter is no spring chicken, but it certainly has a way to go before it matches Facebook on subscribers, ad revenue or turnover.
Posted in Social Networks, Trends | Tagged , , | Leave a comment

shrtn.co: put money where your mouth is

By alexeiL | Published: December 21, 2010
Link-shortening + affiliate marketing > shrtn.co has come up with a very simple but fiendishly effective way for anyone to start making money from their tweets.
Posted in Apps, Trends | Tagged , , | Leave a comment

Facebook: Will it be the new internet?

By alexeiL | Published: November 25, 2010
Facebook have announced new user & developer features that have implications for mobile & web integration, as well as influencing the way we use the service.
Posted in Apps, Social Networks, Trends | Tagged , , | 4 Comments

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