Working as an Associate Consultant for Spirit to deliver a Social Media outreach & online PR campaign for the WWT.
The online campaign was part of a larger PR drive to encourage participation in the WWT ‘Wildest Hide & Seek’ wildlife survey, which took place from 21st – 31st May. As a result gardeners, bird-watchers, nature-lovers, ethical campaigners, parent communities and journalists from across the UK all offered their help by covering the week-long event, as well as many of them participating personally.
Client showcase: Sixpack – music for digital DJs
For over 17 years CD Pool has been providing DJs with the most in-demand tracks ahead of commercial release. With the digital music moving from strength to strength, they launched their digital DJ service in 2010 – and Sixpack was born.
The premise is a simple one, receive six of the best tracks from your chosen genre each week. Busy DJs can pay a monthly subscription of £9.95 a month to receive their weekly packs, taking the hard work out of their music buying.
Since July this year React. Adapt. has supported CD Pool in developing the Sixpack digital strategy and launching the brand online, with a focus on developing the Sixpack social network communities. The best is yet to come however, with planned competitions and promotions coming soon.
Digital DJs can check out the Sixpack website for more info on what they offer and, of course, connect via Twitter or Facebook (where you will also find a regular stream of DJ-related tit bits!)
Keep an eye out for more client announcements coming up