Social network employee kidnapped!

We’ve just heard news that new social networking site All2gethr has received a video message from someone calling himself ‘AlligatorKiller’ who claims to have kidnapped their Head of Communications.

All2gethr (and their slogan ‘Anything Goes’) has already earned a reputation for attracting dodgy (and downright sinister) behaviour from its users.  Having just recovered and re-launched following a police investigation, they now face new accusations that their practice of selling user data for profit breaks various data protection guidelines.

Its no surprise they have received fresh threats from begrudged members and anti-All2gethr protest groups. But this latest threat is, apparently, very real as they have now confirmed that one of their staff is missing.

Video challenge for users

The ‘AlligatorKiller‘ (who can actually be found on Twitter!) has stated he will issue a series of tasks for All2gethr members over the next few weeks. He has promised to release the hostage once a significant amount of users have completed these tasks. It looks like a profile-raising exercise on his part (or maybe he’s trying to say something about social network users?!).

On advice from the police (amazingly), All2gethr has decided to accept his demands and appeal for help from their members to retrieve the hostage.

Reward offered

As if to admit their shallow nature, All2gethr will be giving away an iPad2 to the person who completes all the tasks and uncovers Mr. Stone’s whereabouts. 30 participants will also be offered an All2gethr ‘merchandise pack’.

Here is the @AlligatorKiller video in all it’s disturbing glory:

There are more video tasks still to come, which will be posted via the All2gethr site and their Twitter profile – @All2gethr.

Apparently the story for new horror film Panic Button is actually based on All2gethr – so I’m wondering which came first, the film or the network?!